· 41:23
As co-founder of the altMBA, Wes Kao helped create the modern cohort-based education movement with Seth Godin.
Wes has led over 150 launches for Fortune 500 brands and startups, and is recognized as a leading expert in B2C marketing. Now she’s taking the category she helped create to the next level with her new startup Maven, the world’s first digital platform for cohort-based courses.
I learned heaps from this conversation as Wes unpacked all things cohort-based learning. Tune in to find out more about creating an engaging course, how the best courses evolve, growing your community, and the power of beta-testing.
Talking Points
Quote
"The less tools you have, the less things will break."
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