Rob Shallenberger Talks About Pre-Week Planning and Leading a Life by Design

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In the latest episode, I sit down with Rob Shallenberger—CEO of Becoming Your Best Global Leadership and one of the world’s foremost authorities on productivity and time management. Rob’s background is as dynamic as it is inspiring: from flying F-16s and serving as an Advance Agent for Air Force One to training Fortune 500 companies and governments alike.

We focus on the updated second edition of his bestselling book Do What Matters Most, diving deep into the transformative power of pre-week planning, the productivity quotient, and why it’s crucial to schedule your priorities rather than just prioritize your schedule. Rob’s mission is clear—help people lead lives by design, not by default.

Six Discussion Points

This conversation with Rob left me both inspired and affirmed in my belief that quality productivity stems from intentional design. If you’ve ever felt overwhelmed or stuck in reactive mode, Rob’s framework provides both structure and flexibility. I encourage you to test out his pre-week planning approach—just four weeks can make a meaningful difference.